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The Era Of Fake News Is Here

Fake news was declared the official Collins Dictionary Word of the Year in 2017. Although the word came into common usage some time ago, it was not until the last Presidential election when the term was thrown around casually by both parties. It became so popular that...

PR Lessons From 2017

PR professionals have been very busy this year. They learned lots of lessons and all of them are worth to be included in the upcoming PR strategies. Some of the memorable moments include… From the United Airlines fiasco to the Pepsi disaster, we have seen more than...